Networking Tips from Someone Who Has Spent Years Building Rooms, Relationships and Opportunities 

A group of around 20 adults sits at tables in a meeting room, listening to a person standing and speaking near an open doorway. Attendees face the speaker with notebooks, coffee cups, and water bottles on the tables, creating the atmosphere of a networking event, workshop, or training session. A noticeboard and cabinets are visible in the bright, modern room.

Networking can feel intimidating when you are new to it, but after years of running networking events, business expos, awards campaigns and community-led projects, I can honestly say it doesn’t need to be complicated.  The best networkers are not always the loudest people in the room, they’re not always the ones with the slickest pitch either.   The best networkers are the people who […]

You Can Be Professional Without Becoming Someone Else 

A room full of people attending a networking event, standing in small groups and talking with one another

I wrote recently that you do not need to become a corporate version of yourself to be taken seriously.  I nearly followed that with, “you still need to be professional,” but I stopped myself, because I have a bit of an issue with that word.  Not with professionalism itself.  When “Professional” Becomes a Mask  I […]

Five Lessons I’ve Learned About Effective Networking

Discussing the business to an on looker

Introduction I’m relatively new to networking and have been working with Launch for the past three months. During that time, I feel like I’ve gained enough experience through my own interactions, what I’ve observed from others, and the research I’ve had to do along the way to understand what makes networking effective.  Here are five tips I’ve picked up that I think can genuinely help anyone looking to […]

Launch North West Achieves Gold in Wigan Council’s Believe in Business Charter 

Nichola Howard, Jo Leigh and Oliver Senior from Launch North West are celebrating the Believe in Business Gold award

Launch North West has achieved Gold status through Wigan Council’s Believe in Business Charter, marking another proud milestone for the family-run branding and events business based in Atherton.  The Believe in Business Charter recognises businesses that are committed to doing business responsibly, supporting the local economy and contributing positively to the borough.  With 742 active members currently signed up […]

Business Expo Success: 10 Ways to Attract Visitors to Your Stand 

happy exhibitor on their stand at Blackpool Business Expo

Hey there, savvy exhibitor! Ready to stand out at your next business expo? Well, you’ve come to the right place! In this blog post, we’re going to spill the beans on how to attract visitors to your stand and leave a lasting impression – for all the right reasons obvs 😉  1. Create an Eye-Catching […]

Raise Your Business Expo Game: 5 Simple Steps to Exhibition Success 

3 employees from metro rod exhibiting at a business expo

If you’re looking for a way to raise your business expo game, read on.  Exhibiting at events, such as Launch North West Business Expo, provides a unique opportunity to meet customers face to face, boost brand awareness, and establish trust with your target audience.   In fact, experiential marketing, which includes trade shows and in-person events, […]